Role Location: Bangalore, India
What will you get to do while you are interning at Myntra:
As an intern, you would be tagged to one of the fashion & retail teams in the company and you will be working on critical projects based on your area of expertise & interest
You will have hands-on experience, by applying your skills and knowledge to challenging projects and also learn from senior leaders about the industry and market dynamics. You would be mentored by a manager, who will support and assist you throughout your tenure.
A gist of the projects that you could be work on:
Cataloguing product is one the most critical aspect of selling fashion online. Companies around the world focus immensely on building a differentiated POV on catalogue imagery w that would not only differentiate them from the rest of the competition but also provide the consumer with the best and most perfect visual support to help them take the right shopping decision.
Project will focus on:
Denim Design & Development
Denim is most democratic uniform of today's generation. Versatility of this category makes this as one of the most popular fashion category. While being the most democratic apparel category, it is also the most complex category to manage. Building new design aesthetic that is in line with today's consumers’ expectations and also creating something path breaking is critical to stay ahead of the curve... especially in this category. While most of the brands have denim in their portfolio, there are a very few who actually have the detailed know-how of this category's design & development. It is a specialized area of design & development that calls for a perfect balance in design, fabric, styling, fits & wash development.
Projects will focus on:
Fit is one of the most important & critical aspect of any garment. And it only gets more & more complicated and specialized as one moves from basics to fashion. Today considering that we do not have a standardized sizing format, a lot rides on fit technicians to build the best response possible. Proving right fits is one of the most critical elements of selling fashion on line. This not only responsible for consumer retention and delight but also impact business viability directly. Even in today's scenario, more that 50% of our returns are related to fit & sizes.
Projects will focus on:
Print & patterns are essential part of women’s fashion range. The challenge that any brand faces is having an identifiable print handwriting whilst staying up-to-date with latest trend is. We are looking at building a strong print & pattern language for our women’s western-wear brand portfolio.
Aligned to brand aesthetics, look & feel, refreshed & trend led print direction and delivery of the prints in collection form is what is expected of the project.
New printing techniques and innovation in execution of the prints will be the added expectation from this project.